Category Targeting the Right Locations in Gambling Marketing (And Staying Compliant)

One of the most overlooked — and risky — aspects of gambling and iGaming marketing is location targeting.Many advertisers and affiliates assume that if an ad is approved, the targeting must also be compliant. In reality, targeting the wrong locations,…

One of the most overlooked — and risky — aspects of gambling and iGaming marketing is location targeting.Many advertisers and affiliates assume that if an ad is approved, the targeting must also be compliant. In reality, targeting the wrong locations,…