Sports Sponsorship Campaign Management

Sports Sponsorship Campaign Management Services

The best sports sponsorship campaigns involve proactive campaign management to engage with sports fan bases.

We deliver campaign management services that include:

• Co-branded marketing with teams, leagues and associations
• Creative design for marketing promotions
• Direct mail promotions and fulfilment
• Direct email marketing to fans
• In-App advertising using team apps
• In-Stadia advertising solutions
• Marketing communications
• Press releases and media distribution
• Refer A Friend promotional activity
• Sports sponsorship campaign planning

We advise budgeting anywhere from 5% to 25% of the cost each sports sponsorship property costs to buy.

For example with an annual football shirt sponsorship deal costing £100K we would advise investing from £5K to £25K each year into managing this campaign to keep it stimulating, fresh, and to maximise engagement with the fans.

By investing this budget we can often double the ROI of sports sponsorship campaigns whereby the sponsor simply does nothing more than send over a logo for the sports media rights holder to advertise.

The sports we specialise in planning sports sponsorship campaigns with include:

• Baseball
• Basketball
• Boxing
• eSports
• Equestrian
• Football
• Golf
• Motorsports
• Netball
• Pool
• Racing
• Rugby
• Snooker